Decoding brand loyalty of the world’s royalty

by Rashmee

Posted on May 11, 2019 / First Post


The birth of Prince Harry and Meghan Markle’s first child raises a question that used to be asked more regularly in the 20th century than in the 21st: what’s the point of hereditary monarchies and extended royal families? They enshrine exclusivism and elitism. There are only two ways to join the club-by birth or through … Continue reading “Decoding brand loyalty of the world’s royalty”

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China’s last emperor? Xi Jingping, presidential term 2013 – ??

by Rashmee

Posted on February 26, 2018


China’s last emperor was Puyi, who must have been a fairly troubled man. He died just half-a-century ago aged 61, having gone through multiple changes to his situation. He became emperor when but an infant and suffered many different iterations to his reign. There was a forced abdication, the renaming of who or what he … Continue reading “China’s last emperor? Xi Jingping, presidential term 2013 – ??”

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Rashmee has lived and worked in several countries in the past decade, including Afghanistan, India, Haiti, Tunisia, the UAE, US and UK