On his 75th death anniversary, the Mahatma as a marketing tool
by Rashmee
Posted on January 28, 2023
At month’s end, it will be 75 years since Mahatma Gandhi was murdered by Nathuram …
Read MoreEver heard of pre-suasion? Some say that’s the only way to persuade
by Rashmee
Posted on October 7, 2016
If you want to persuade, you have to pre-suade. That’s what Robert Cialdini says and …
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Rashmee has lived and worked in several countries in the past decade, including Afghanistan, India, Haiti, Tunisia, the UAE, US and UK